August 27, 2003
No. 369
ITEM ONE: |
SEASON’S HERE! TV GUIDE KICKS IT OFF WITH ZANY POLL
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At least half of America can’t wait for
next Thursday when the NFL kicks off its 2003 season in Washington, DC.
AEROSMITH, MARY J. BLIGE, ARETHA FRANKLIN, GOOD
CHARLOTTE and BRITNEY SPEARS will perform as part of “NFL
Kickoff Live From The National Mall Presented by Pepsi Vanilla.” The
show will be witnessed by thousands of military personnel at The Mall
and across America on ABC-TV from 8:00-9:00 PM ET before the Washington
Redskins host the New York Jets at 9:00 PM on ABC. To salute NFL
kickoff, TV Guide created a national cover of Super Bowl rivals
WARREN SAPP of Tampa Bay and RICH GANNON of Oakland, and
14 regional covers featuring NFL players. The magazine also conducted a
poll asking some zany questions. Some of the results: Half of
Americans consider themselves football fans……76 percent say they raise
their voice at least once each game……34 percent would like to see
VINCE LOMBARDI on a new $3 bill……13 percent believe that the only
players who should be allowed to perform end-zone dances are those who
can actually dance……and 91 percent say they like it “when
different teams compete in the Super Bowl each year.” No problem
there. A team has not repeated in Super Bowl since the Denver Broncos
in 1997-98.
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ITEM TWO: |
TEXANS RECOGNIZED FOR EXCELLENCE
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The HOUSTON TEXANS, the NFL’s
expansion team of 2002, have been named winners of the coveted PRISM
Award. The honor, given by the University of Massachusetts-Amherst’s
Sports Management Department and the Sports Business Daily,
recognizes excellence in five organizational categories: strategic
planning, innovative marketing, community relations, customer service
and employee relations. “The Texans stood out for their planning and
ability to incorporate their overall mission into all facets of their
operations,” said UMass assistant professor STEVE MC KELVEY.
Texans owner BOB MC NAIR says that the team’s focus from the day
it was awarded its NFL franchise in 1999 was on the quality of its
operations. “We set an ambitious objective of creating the most
valuable, most respected sports team in the world,” says McNair. “It
is great to have achieved so much so quickly.”
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ITEM THREE: |
COLLEGES STARTING SEASON IN NEW STADIUMS |
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The new stadium phenomenon sweeping the
country is helping college football. This Saturday, the University of
Connecticut, which joins the Big East next year, kicks off its season
against Indiana in spanking-new, 40,000-seat Rentschler Field. “This
reflects the university’s increased investment in its overall athletic
programs, including football,” says UConn’s corporate affairs manager
KEN DE LISA. On September 6, Temple University will open its home
season at the new Lincoln Financial Field, home of the Philadelphia
Eagles. On September 13, Western Connecticut State University debuts
its new Westside Stadium in Danbury, Connecticut. And at West Point,
New York, the U.S. Military Academy will kick off its season on
September 6 against UConn in a renovated Michie Stadium with a new press
box and sky boxes. That goes along with a new $26 million training
facility.
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